Dive Brief:
- ShipBob is offering Amazon Shipping as a new delivery option for eligible U.S. orders, the fulfillment and supply chain platform announced in its "Winter '24 Release."
- ShipBob Head of Product Marketing Brittany Barron said in a video that the company is "the only fulfillment solution to offer this" with Amazon Shipping, which she called "the fastest growing carrier in the U.S."
- Amazon Shipping is a ground shipping service available to Amazon.com sellers for orders placed outside of the e-commerce giant's marketplace. Experts say the offering could be an affordable alternative for smaller shippers looking for options outside of FedEx and UPS.
Dive Insight:
As of June, ShipBob has shipped more than 100 million orders through its fulfillment network. Amazon snagging even a small share of this volume from other ShipBob-partnered carriers would provide a volume boost for its emerging delivery service.
FedEx, UPS and the U.S. Postal Service are among the other carriers ShipBob partners with to deliver thousands of brands' shipments to customers. That carrier base also helps the company offer 2-day shipping coverage across the continental U.S.
Amazon Shipping provides delivery in two to five days by leveraging its own transportation network and the Postal Service. Nate Skiver, founder of LPF Spend Management, said in a LinkedIn post that ShipBob is the first Amazon Shipping customer he's aware of beyond smaller merchants.
ShipBob's announcement pointed to the experience of AutoBrush, an electric toothbrush company, which is bringing Amazon Shipping as an option for orders placed on its website. CEO Chris Lander highlighted the service’s shipping speeds and real-time tracking capabilities.
ShipBob had plenty of familiarity with Amazon before the announcement, offering the e-commerce giants' sellers services for "Fulfilled by Merchant" and "Fulfillment by Amazon" orders. The company hired Amazon's former VP of North America customer fulfillment, Melissa Nick, as its first chief supply chain officer in June.
